2008-08-21
Opportunity and efforts
Nouveau Riche mean who made a sudden wealth, ofen relying on luck, all kinds of speculation means, through easy access to get rich quickly. But In addition to the opportunity, Nouveau Riche also need to pay a lot of efforts. The famous Billionaire li ka-shing is a example.
Li Ka-shing living a hard life in childhood. 14-year-old that year, with his parents, fled to Hong Kong, seeking refuge. Unfortunately, his father died soon. As the eldest son, in order to support their families, Li Ka-shing decided to discontinue studying. He first work in a watches and clocks company and then to a plastics factory as salesman. Because hardworking, two years later, when only 18 years old,his boss promoted to general manager.
The summer of 1950, Li Ka-shing determined entrepreneurs, he rented a factory, founded of the “Yangtze River Plastic Factory.” One day, he read English version of “plastic” magazine, a not very interesting to see the small news that the Italian plastics company in a particular design a plastic flowers, is about to run Europe and the United States market. Li Ka-shing immediately aware that the post-war economic recovery period, the material life of people will have higher requirements, and low prices of plastic flowers, it is timely, therefore Li Ka-shing determined to put into production.
He spent the plastic products soon enter the Hong Kong and Southeast Asian markets. In the end, Europe and the United States market for plastic flowers growing demand, his company’s orders multiply growth. Until 1964, after seven years, Li Ka-shing has earned tens of millions of Hong Kong members of the profits. Li Ka-shing became a Nouveau Riche, also had “plastic flowers king” reputation.
